People often call today’s television (TV) rubbish, but even rubbish can sometimes be useful, such as recycling for what it’s worth. But the TV that’s presented today is veritable sewerage, at least for us who have to watch it via satellite and especially during these lockdowns. Our TV comes via the north of Australia, Northern Territory and Far North Queensland, as it was the only way to get satellite TV signal. And the reason that we have satellite TV is because we simply can’t get watchable TV via regular means, as we seem to be in a black spot when it come to reception. We still get the regular programs that others get via satellite, but what kills it are the ads that come with the transmissions from the far north.
TV has become virtually unwatchable because of the ads. I’m not sure what ads those in metropolitan Melbourne or who can get regular TV see, but ours are so bad that at times you feel like blowing up the TV. On channel 7 and 9 we get incessant ads for slicers and dicers, knives, dusters, LED glasses and you name it, and with every product they ‘double’ the offer! For anyone who can remember those old ‘Where do you get it?’ ads from decades ago, which people complained about vehemently, these ads are even worse. Now these ads run constantly and, as infuriating as such ads can be, the real issue is that while you may want to watch some news or whatever, you’ll get one or two minutes of news and then three or more minutes of these ads. This just repeats over and over again and you feel like you’ve seen half an hour of the same ad/ads in an hour news program.
And it’s ostensibly the same ads year after year, with the same infuriating voice overs that never change. It’s clear that very few want to advertise on these northern Australian channels, so the advertiser must have been able to get some extremely cheap rates where the TV broadcasters have ‘doubled’ the offer and maybe the advertiser has offered some percentage of sales just to fill in empty space that no one else is interested in filling. But perhaps the Australian version also gets support from the overseas company, as these obnoxious ads and products are apparently a worldwide thing. There can be no other explanation for the sheer volume and non-stop nature of these ads. After a while, they become horrid to the extent that you simply turn off the TV.
The counterpart of these terrible ads are the ads that appear on channel 10 and which haven’t changed since the six or seven years that we’ve now had satellite TV. These ads all depict misery and general lack of hope, with nine out of ten just seeking donations. And when I say nine out of ten, I mean that quite literally, as in those six or seven years of satellite TV, that seems to have been the sum total of these ads in all of that time. These ads depict everything that’s wrong and failing in the north of Australia and, if anyone down south was thinking of moving up north and were exposed to these ads, I think they’d very quickly re-evaluate their options. I’m not going to go into detail on what these ads are about, but they truly do depict misery and lack of hope, and a northern lifestyle that is anything but romantic and wonderful. The north might be a nice place to visit, but you wouldn’t want to live there.
And with this virus going about and people more or less locked in their homes, the last thing that you need are ads that infuriate or depress you even more than you might be and TV that is in no way redeeming. I have no idea how others stuck with satellite TV and locked into the northern states feel about this, but no sane mind could put up for long with the sewerage that emanates from these broadcasters and their mindless advertisements. Quite frankly, I have little doubt that the UN would classify these ads as torture were they forced upon inmates or the like, for they are that mind destroying if you had no escape.
I now get all of my news from the internet and barely watch any TV at all, it’s simply that unbearable, and this television sewerage is seemingly unflushable. It’s one reason why we now have Netflix and Amazon Prime, just so that we can watch TV and maintain a semblance of sanity.
Update. If there could ever be a silver lining to the ads that we have to endure, this certainly is one: